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Thinfilm announces partnership with Xerox

Xerox has licensed Thinfilm's proprietary technology to manufacture Thinfilm memory labels.

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By: Greg Hrinya

Editor, Label & Narrow Web

Thinfilm, a developer of printed electronics and smart systems, has announced a strategic partnership with Xerox. Xerox has licensed Thinfilm’s proprietary technology to manufacture Thinfilm memory labels.

“This partnership with Xerox – a technology pioneer with a deep history of innovation and thought leadership – marks a critical milestone in Thinfilm’s strategic roadmap,” says Davor Sutija, Thinfilm’s chief executive officer. “We’re pleased that Xerox shares Thinfilm’s vision regarding the future of printed electronics, and we look forward to working alongside them in delivering cost-effective, scalable intelligence to the market.”

Xerox will also develop a marketing strategy targeted to key customers. To produce the memory labels, Xerox will modify a production line in one of its existing facilities in Webster, NY, USA.

“The demand for low-cost, non-conventional electronic solutions is real and it’s growing,” says Steve Simpson, vice president, non-Xerox Supplies Business. “By partnering with Thinfilm, we are leveraging our deep manufacturing expertise and ability to scale globally in order to participate in exciting new markets adjacent to our core business.”

Peter Fischer, chief product officer for Thinfilm, will lead the technology transfer initiative.

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